Our vision is to be established as the best pharmaceutical company in Pakistan, in terms of expertise, innovation and responsible entrepreneurship, while returning value to our stakeholders:
- the medical community: to be highly ranked by healthcare professionals for our expertise and accountability, as well as for the high quality of our products and services
- our people: provide an ideal working environment and attract the best talent in our sector
- our international partners: be the partner of choice for the world’s leading biotech companies
- our community and the environment: be a role model for our contribution to society, to the Pakistan economy and to sustainable development
Integrity: Our commitment to business ethics, fairness, honesty and transparency is equally important to us, as is to achieving business success. At the end of each day, we want to be proud not only for the goals we have achieved, but also for the way we have achieved them.
Innovation: We believe we can make a difference only by thinking beyond the obvious. Prior to every action we take, we always consider new paths, so as to bring true value to the healthcare community, to patients and their families.
Commitment to Excellence: We always aim high and demand the best from ourselves and our partners. Success does not make us complacent. For everything we do, we always question ourselves whether there is a better way to do it; and if there is, we follow it.
Respect for human life: We are guided by our commitment to serve human life. To provide the medical community and patients with the most advanced therapies. To provide our employees with the recognition, job security and career prospects that each one deserves. To give back to society, so as to improve the life of those who need it the most.